Are you aware of when your readers are most active or will read your latest blog post? Do you know when is the best time to publish blog posts to get maximum traffic and reach?
If not? Then this blog post is for you.
The first thing is it’s essential to learn what time of day your users are generally accessing your site. Websites based in the United States gets the majority of the traffic from either the east or the west coast, so checking out your site’s geography is an excellent place to start.
By using Google Analytics, you can easily find out traffic driving to your site by glancing over the Hour and Day of the Week Reports.
Google Analytics helps to analyze your website traffic and also the best performance hours of your website.
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General analyzation of Blog posting timings:
- Morning: Timings 7 am – 9 am It will be high-traffic before work.
- Lunch: Timings 12 pm – 2 pm lunch break or Tea break timing people use to spend little time on the internet.
- After Work: Traffic will be high in between 4 pm – 7. P.M.
I use this timing as a good start and posting as a blogger to take benefit of these high-traffic timings to improve the effectiveness of your Blog.
Best Time to Publish Your Blog Once and for All
Kissmetrics had done lots of research on this particular area that anyone can adapt to their Blog. Kissmetrics shows how to get productive results from your audience. It helps you to estimate the best time for blog posting.
According to Kissmetrics’ strategy, the typical blog postings receive more traffic on a Monday.
What Time Should I Post a Blog?
Many kinds of research-proven that blog postings will be driving more traffic around 11 am.
Do you know which day is best to get more comments for your blog post?
Based on my experience usually, Blogs get comments on weekends because people need time to think about what they need to say, write it, and respond to someone. Many people use to postpone their Blog reading for weekends.
What is the Best Time for Blog Post to Get the Most Comments?
Comments start rolling in the early in the morning on Saturday – think 9 am local time.
Case Study 1: a Case study on Blog posting for getting more Traffic, Comments, & Links
This case study based on Kissmetrics, Dan Zarrella, Search Engine Land, and Hubspot. These are more useful tools for learning blog publishing time.
- Are you interested in driving more traffic to your Blog? For getting the right result, you should do a blog posting on Monday. And time is 11 am approximate.
- Are you interested in getting comments from your blog readers? Saturday is the best day to publish your and time is 9 am around.
- Do you want to generate more inbound links? Monday and Thursday are the best days to post your Blog, and time is 7 am approximate.
There are advantages and disadvantages to publishing at a peak time in the day. Of course, by driving more traffic to your blog, you can get more comments and engagement. But at the same time, you compete with the other publishers, and also you need to face a higher bounce rate.
Case Study 2: The Best Time for increasing your Social Reach
Study shows that posts published during non-popular or regular hours usually it gets more social engagement and shares.
The posts published during standard timings. In non-peak times, there might be more chances that people spend more time to read your content, and also they might share your content with other audiences.
Case Study 3: The Finest Time to improve your Blog Social Shares and Blog or Pageviews.
We can’t say that all the case studies may have the same conclusion.
This case study, based on Shareahiloc data, social shares reaches will be more for published posts on Thursdays and time is 9–10 am an estimation.
If you’re concerned about reaching a peak in pageviews, then you need to publish your post on Mondays and time is between 9–10 am an estimation.
Case Study 4: Do you know the best time to publish blog posts for going Viral.
This case study based on BuzzSumo; they used lots of content to predict what makes content go viral. They initiate that blog posts published on Tuesday have significant social shares.
Most importantly, blog publishing date and time alone is not enough for getting effective success. It will also depend on the length of your content, pixelated images, type of post, and a share from an audience.
Three things that are more important than the time and day you are posting.
1. Quality of the content
An Extraordinary piece of content is better chances of getting shared at ANY time than a boring one, so if nobody is sharing your content, this is where to start.
The time, you have to SHARE the content.
Does no one care if you post your content anytime you feel like and share it at ANY time? If you want to pay attention to when your content gets the most traction after you share it on different channels.
Sure, publish the post at 8:00 am then share it hours later if it makes more sense! Sharing patterns also can differ from linear models, so test them separately and try publishing at different times, too.
2. How consistently you publish your content?
If your audience knows that your content is coming at a particular time of the day or on a specific day, you can be a part of shaping their reading habits!
Right Time is the Question
Rather wondering what time of day works best for you to publishing blog posts, the best question to consider when your eye is on long-term blogging success is: How often should I create and publish content?
The answer is that you should create as much content as possible while still maintaining top quality. The more posts that you have, the more chances you have of future readers finding you in a search engine.
Also, think in terms of evergreen material. In the blogging world, “evergreen” material refers to more than the beautiful tree that we can enjoy year-round. It means that the content enjoyed in the future. Evergreen content isn’t topical or reliant on the news that’s popular this week.
Before posting a blog to WordPress, Check this Blogger Checklist for better ROI
The first important thing is you should understand which keywords are suitable for your blog post. Then you should use that particular keyword to optimize your content, and you should check how many times users are searching for those keywords every month.
Better to do keyword research before starting a new blog post, because it helps to fit in into your content. Otherwise, you will be trying to push the keywords into your content. For doing keyword research, Google Analytics is the best tool.
Use keywords to optimize your post
After completing your keyword research, you can start creating optimized content for your Blog. Another simple way of doing this is by using a WordPress plugin. Many available solutions are there, such as Yoast SEO and All in One SEO Pack. Both plugins help you to write expertise content based on your keyword.
These plugins will show you how to improve your post to make it more appropriate for the selected keyword.
Creating suitable Headline
The Headline is not just the first thing the audience will see. When they open up your post, and also your headlines will be the first thing, that will appear to your audience on search engines or social media. Your article headline must be informative and exciting, to ensure that people click through to your article.
There is no exact size of heading which will fit all, and you should use some tricks like headlines featuring numbers and how to get more click. There are other ways you can use to create catchy headlines. You could post the question in your Headline which article is going to answer.
Importance Meta Description in your article
A meta description is the text snippet that appears below to the page’s title in search results. Meta description brief information on your content.
The intention behind the meta description is eventually to get users to click through to the actual article. Meta description allows you to promote the post to a potential reader, so it should match the content and feature the keyword of the post.
For getting readers’ attention, you should specify the benefits of reading your post within the Headline and description.
Maintain Format of Your Content
Content is a king, so it highly depends on how you present it. I recommend that before publishing the article, take a moment, and check the formatting of your post.
Start with structuring your content paragraphs well. The most important aspect is the length of your content. Make sure your articles should be brief. For creating compelling content, you should separate your content with subheadings.
Every time you should use right heading based on levels. H1 should be used only for page’s title, use H2 and H3 for subheadings. We prefer to use H4 for lengthy posts. It will create a pleasant reading experience for your audience.
Finally, we suggest you use a consistent formatting style across all your posts. One way to ensure this is to create a style guide for your Blog. A style guide defines your Blog’s format, which is especially useful if you share it with other writers.
Download Free Ultimate Blog Post Checklist To Write Awesome Post
Tools which help you to work faster and write better
Enter a topic in the BuzzSumo search box, and you can get a treasure of content which performs best for social media sharing. BuzzSumo can be more useful for getting content that works well in your niche.
Enter your URL into Quick Sprout, and you can able to get a detailed report of website and content performance.
Blog Topics Generator
HubSpot’s title generator if you’re entering three related keywords of your blogpost HubSpot will generate five worthy titles for your content.
Google Calendar work as editorial calendars. If you want to schedule multiple posts, adding a calendar event to the specific publish time. Zoom in and out to see what you’ve got planned for a given day, week, or month.
If you doubt like you are choosing a popular blog post idea or not? Then you can put the particular topic in the google trend to see the search volume of different keywords and key phrases you’re thinking to use in the Blog.
Here are some of the other content marketing tools which will help you with your blog post.
Getting your time and day you post is not everything you need to concentrate regularly. The truth is that your following is always growing and changing. There’ll be new people coming in and existing users who haven’t been exposed to your best work yet.
With social media like Twitter, you have the opportunity to re-share your greatest hits.
Even more critical than Timing is consistency, the sense that you’ll be developing and sharing useful content regularly. This what causes more of your viewership to actively seek you out between peak times, helping you capture a good following.
If you aren’t getting the juice you want from your Blog, consider preparing a content calendar that can keep you on track. Posting one to two blogs per week makes it much easier to be found – and the more you can post, the higher the effect on your traffic.
Every blog post you make not only serves you right away, but gives you the chance to cultivate ongoing traffic from backlinks, comments, and shares. As your tower of content grows, blog posts about evergreen topics – how-to articles, for example – contribute a more significant share of total traffic.
Here Timing is something you should think of as you plan and execute a content strategy. After a few months, you follow a particular time it will become a much natural factor for you.
As soon as you get into a branded and focused content planning with content marketing, the sooner and the more powerful all your content will become as a result.
Other articles to read:
- How To Promote Blog Posts On Social Media?
- How To Increase Website Speed And Performance?
- What To Do When You Don’t Have A Proofreader For Your Blog?
- How SEO Optimization Tools Can Help Your Business?
(This post may contain(s) affiliate links. That means I do get compensated every time someone buys from these links at no cost to you. See disclosure here.)